TOP TIERMARKET NEWSWIRE
Movers explained · 2026-08-13

Archived explainer. For the current picture see today's YETI page.

Why Is YETI HLDGS INC (YETI) Stock Down Today?

By the Top Tier Newswire AI Desk · August 13, 2026 at 9:43 AM ET · reviewed against 9 wire stories

YETI HLDGS INC (YETI) is down -11.33% in the latest session. Our newswire has captured 9 stories on YETI across 7 sources in the last 36 hours, with AI sentiment reading bullish (avg 61/100).

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YETI stock fell 11.33% to $45.07 in early trading on August 14. The sharp decline followed the company’s Q2 2026 earnings report and subsequent guidance updates. Despite beating profit estimates and raising its adjusted EPS outlook, the firm lowered its full-year sales guidance, contributing to investor uncertainty.

What Happened

YETI reported Q2 2026 non-GAAP earnings of $0.67 per share, exceeding the $0.55 estimate. Revenue came in at $483.87 million, in line with expectations. The company cited strong international sales growth, a 19% increase year-over-year, and improved gross margins of 66.7% as key drivers of the performance. Based on these results, YETI raised its full-year 2026 adjusted EPS guidance to a range of $2.94 to $3.00 from $2.83 to $2.89. However, it simultaneously cut its sales forecast to $1.967 billion to $1.985 billion from $1.999 billion to $2.017 billion. The revised sales outlook appears to have weighed on sentiment, as investors recalibrated expectations for the year.

An 8-K filing on August 12 disclosed the earnings update under Regulation FD. Piper Sandler maintained an Overweight rating on the stock but raised its price target to $58. The stock opened at $49.79, a 2.1% gap down from the previous close, and continued to decline throughout the session, reaching a low of $44.00.

What The Data Shows

The stock traded at a 52-week low of $44.00 during the session. With a market cap of $3.9 billion, YETI is currently trading at a P/E ratio of 25.4. The stock has a beta of 1.72, indicating higher volatility than the broader market. Year-to-date revenue is up 3.2%, and net margins stand at 8.4%. The session volume of 0.5 million shares is 0.4 times the 3-month average, suggesting limited retail participation in the move.

What To Watch

The stock has no upcoming earnings report for the remainder of 2026. Investors should monitor the breadth of coverage and analyst commentary as the market digests the revised guidance and assesses the company’s long-term growth trajectory.

AI-assisted analysis composed exclusively from headlines and data on the Top Tier newswire. Public view is delayed 4 hours from real time. Not financial advice.

YETI by the numbers

Last: $45.07Session: -11.33%Coverage: 9 stories / 7 sourcesAI sentiment: 61/100 (bullish)Mkt cap: $3.9BP/E: 25.452w: $31.66 to $53.99
YETI · today's session (5-min) · -10.35% vs prior close · updated 4:09 PM ET
$43.54$47.40$51.25prev close $50.84$45.587:00 AM9:16 AM11:32 AM1:48 PM4:05 PM7:00 AM · $49.007:05 AM · $49.007:10 AM · $49.007:15 AM · $48.507:20 AM · $49.007:30 AM · $48.507:35 AM · $49.007:40 AM · $48.697:45 AM · $48.757:50 AM · $48.217:55 AM · $48.608:00 AM · $48.508:05 AM · $47.508:15 AM · $47.988:20 AM · $48.008:25 AM · $47.258:30 AM · $47.508:35 AM · $46.508:40 AM · $46.508:45 AM · $46.508:50 AM · $47.008:55 AM · $46.509:00 AM · $47.009:10 AM · $47.509:15 AM · $47.409:20 AM · $46.699:25 AM · $45.749:30 AM · $44.669:35 AM · $45.529:40 AM · $45.589:45 AM · $45.139:50 AM · $45.399:55 AM · $44.8510:00 AM · $44.5610:05 AM · $44.8110:10 AM · $45.0010:15 AM · $44.7410:20 AM · $44.6310:25 AM · $44.3010:30 AM · $44.4810:35 AM · $44.7310:40 AM · $45.0110:45 AM · $44.9310:50 AM · $44.4610:55 AM · $44.6211:00 AM · $44.6411:05 AM · $44.4411:10 AM · $44.3311:15 AM · $44.3711:20 AM · $44.0811:25 AM · $44.0611:30 AM · $44.2311:35 AM · $44.4411:40 AM · $44.4811:45 AM · $44.5311:50 AM · $44.3511:55 AM · $44.4212:00 PM · $44.1712:05 PM · $44.4812:10 PM · $44.5012:15 PM · $44.3512:20 PM · $44.3312:25 PM · $44.3112:30 PM · $44.4712:35 PM · $44.5212:40 PM · $44.5812:45 PM · $44.2912:50 PM · $44.6612:55 PM · $44.441:00 PM · $44.091:05 PM · $43.951:10 PM · $44.181:15 PM · $44.531:20 PM · $44.781:25 PM · $44.961:30 PM · $44.951:35 PM · $44.701:40 PM · $44.801:45 PM · $44.841:50 PM · $44.601:55 PM · $44.562:00 PM · $44.452:05 PM · $44.362:10 PM · $44.492:15 PM · $44.342:20 PM · $44.262:25 PM · $44.472:30 PM · $44.562:35 PM · $44.492:40 PM · $44.792:45 PM · $44.642:50 PM · $44.522:55 PM · $44.283:00 PM · $44.323:05 PM · $44.423:10 PM · $44.633:15 PM · $44.773:20 PM · $44.773:25 PM · $45.083:30 PM · $45.043:35 PM · $44.933:40 PM · $45.283:45 PM · $45.423:50 PM · $45.403:55 PM · $45.474:00 PM · $46.064:05 PM · $45.58
AI sentiment, last 36h · averaged over 9 stories · 61/100 bullish
AI sentiment 61/100 (bullish)0 · bearish50bullish · 100

The headlines behind the move

Story flow · 8 stories on the wire, last 36h · hover or tap a dot for the headline
36h ago24h ago12h agopublishSeeking Alpha · sentiment 55 · Yeti Q2 2026 Earnings PreviewSeeking Alpha · 55Yeti Q2 2026 Earnings PreviewSEC 8-K · sentiment 50 · YETI Holdings, Inc. (YETI) files 8-KSEC 8-K · 50YETI Holdings, Inc. (YETI) files 8-KSeeking Alpha · sentiment 68 · Yeti Non-GAAP EPS of $0.67 beats by $0.12, revenue of $483.87M in-line; updates FY 2026 outlookSeeking Alpha · 68Yeti Non-GAAP EPS of $0.67 beats by $0.12, revenue of $483.87M in-line; updates FY 2026 o…MarketWatch · sentiment 67 · Yeti Lifts Earnings Outlook as 2Q Profit, Sales RiseMarketWatch · 67Yeti Lifts Earnings Outlook as 2Q Profit, Sales RiseSeeking Alpha · sentiment 71 · YETI Holdings tops profit estimates on broad-based sales strengthSeeking Alpha · 71YETI Holdings tops profit estimates on broad-based sales strengthMarketChameleon · sentiment 73 · YETI’s Growth Story: International Sales Surge 19% and Gross Margins Hit 66.7% in Q2 2026 August 13, 2026MarketChameleon · 73YETI’s Growth Story: International Sales Surge 19% and Gross Margins Hit 66.7% in Q2 2026…InvestorsHub · sentiment 68 · YETI Raises 2026 Earnings Outlook After Strong Q2 Profit BeatInvestorsHub · 68YETI Raises 2026 Earnings Outlook After Strong Q2 Profit BeatInvesting.com Markets · sentiment 50 · Why is YETI stock sliding today?Investing.com Markets · 50Why is YETI stock sliding today?
9h agoInvesting.com MarketsNEUTRAL 50General

Why is YETI stock sliding today?

Why is YETI stock sliding today?

10h agoInvestorsHubBULLISH 68Earnings

YETI Raises 2026 Earnings Outlook After Strong Q2 Profit Beat

YETI Holdings (NYSE:YETI) raises its 2026 adjusted EPS outlook after Q2 earnings beat forecasts, supported by stronger margins, international growth and Coolers & Equipment sales.

10h agoMarketChameleonBULLISH 73Earnings

YETI’s Growth Story: International Sales Surge 19% and Gross Margins Hit 66.7% in Q2 2026 August 13, 2026

YETI’s second quarter 2026 results reveal major gains in global markets, a sharp improvement in margins, and a confident earnings outlook for the year. Here’s what stands out in the numbers, and why it matters for the future.

11h agoSeeking AlphaBULLISH 71Earnings

YETI Holdings tops profit estimates on broad-based sales strength

YETI Q2 earnings: sales +9%, margin up, EPS beat, and upbeat FY guidance.

11h agoMarketWatchBULLISH 67Earnings

Yeti Lifts Earnings Outlook as 2Q Profit, Sales Rise

11h agoSeeking AlphaBULLISH 68Earnings

Yeti Non-GAAP EPS of $0.67 beats by $0.12, revenue of $483.87M in-line; updates FY 2026 outlook

Yeti press release (YETI): Q2 Non-GAAP EPS of $0.67 beats by $0.12. Revenue of $483.87M (+8.5% Y/Y) in-line.

1d agoSEC 8-KNEUTRAL 50General

YETI Holdings, Inc. (YETI) files 8-K

Filed: 2026-08-12 AccNo: 0001104659-26-095004 Size: 183 KB Item 7.01: Regulation FD Disclosure

1d agoSeeking AlphaBULLISH 55Earnings

Yeti Q2 2026 Earnings Preview

Yeti (YETI) reports Q2 earnings Aug 13; EPS $0.55, revenue $483.9M.

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More on YETI: full news and sentiment history. Sentiment scores are AI-derived research signals, not financial advice.

Earlier YETI move explainers: 2026-08-13