TOP TIERMARKET NEWSWIRE
Movers explained · 2026-08-07

Archived explainer. For the current picture see today's HUBS page.

Why Is HUBSPOT INC (HUBS) Stock Down Today?

By the Top Tier Newswire AI Desk · August 7, 2026 at 12:11 AM ET · reviewed against 33 wire stories

HUBSPOT INC (HUBS) is down -19.10% in the latest session. Our newswire has captured 33 stories on HUBS across 13 sources in the last 36 hours, with AI sentiment reading mixed (avg 43/100).

Public view, delayed 4h. Every headline, price and sentiment read below — and this write-up itself — reaches Pro subscribers live. Public readers see it once it clears the delay.

HUBS stock fell 19.10% to $202.43 in a sharp decline driven by a wave of analyst downgrades and a cautious market reaction to the company’s third-quarter outlook. The stock has faced a broad sell-off in the software sector as investors reevaluate growth expectations. Multiple firms cut price targets and ratings, signaling reduced confidence in the company’s ability to maintain momentum.

What Happened

HubSpot’s stock came under pressure following a series of analyst actions and broader sector weakness. BMO Capital downgraded the stock to Market Perform from Outperform, while Morgan Stanley cut its price target to $287 from $350. Wolfe Research also downgraded the stock rating due to weaker growth. The company’s recent quarterly results, though exceeding estimates, failed to satisfy investors, who are now focused on its forward guidance. The broader software sector also declined, with stocks like Datadog and Figma falling alongside HubSpot. Analysts have pointed to a “pain trade” in the sector, where investors are rotating out of high-growth software names amid tighter valuation scrutiny.

What The Data Shows

The stock has declined 17.0% over the last eight sessions, falling from $238.05 to $197.59. With a price-to-earnings ratio of 133.0 and a beta of 1.17, the stock remains volatile and overvalued relative to earnings. Recent insider transactions show more selling than buying, with four sales totaling $5.5 million in the last 90 days. No unusual options activity or significant volume spikes were reported. Congressional trades include recent purchases by Donald J. Trump, though these are not directly linked to the stock’s performance.

What To Watch

The stock is set to continue under pressure until the company can demonstrate stronger growth or a clearer path to profitability. Investors will be watching for further analyst commentary and any follow-up from the company on its strategic direction.

AI-assisted analysis composed exclusively from headlines and data on the Top Tier newswire. Public view is delayed 4 hours from real time. Not financial advice.

HUBS by the numbers

Last: $202.43Session: -19.10%7 sessions: -17.85%Coverage: 33 stories / 13 sourcesAI sentiment: 43/100 (mixed)Mkt cap: $12.7BP/E: 133.052w: $169.63 to $525.51
HUBS · Aug 7 session (5-min) · +3.84% vs prior close · updated 8:56 PM ET
$202$208$215prev close $202.43$210.207:00 AM10:12 AM1:25 PM4:37 PM7:50 PM7:00 AM · $204.507:05 AM · $203.907:10 AM · $204.497:25 AM · $204.007:30 AM · $204.127:45 AM · $203.158:00 AM · $203.998:10 AM · $204.008:20 AM · $203.618:25 AM · $203.618:30 AM · $204.128:35 AM · $205.108:40 AM · $204.938:45 AM · $204.258:50 AM · $204.409:00 AM · $203.969:10 AM · $204.119:15 AM · $204.459:20 AM · $206.909:25 AM · $208.809:30 AM · $212.189:35 AM · $209.399:40 AM · $204.139:45 AM · $204.319:50 AM · $204.459:55 AM · $205.0710:00 AM · $207.2010:05 AM · $210.3610:10 AM · $210.2210:15 AM · $211.1610:20 AM · $212.1610:25 AM · $210.8210:30 AM · $213.0410:35 AM · $213.5010:40 AM · $213.9510:45 AM · $212.4310:50 AM · $213.2510:55 AM · $211.6511:00 AM · $210.6911:05 AM · $209.7511:10 AM · $209.6811:15 AM · $209.3211:20 AM · $207.6311:25 AM · $206.7911:30 AM · $205.5411:35 AM · $205.8811:40 AM · $205.5711:45 AM · $205.0011:50 AM · $205.2711:55 AM · $204.7012:00 PM · $204.5012:05 PM · $204.8312:10 PM · $204.9012:15 PM · $204.8912:20 PM · $206.0312:25 PM · $205.8812:30 PM · $206.8412:35 PM · $206.9112:40 PM · $207.9212:45 PM · $208.3212:50 PM · $208.2312:55 PM · $207.941:00 PM · $207.491:05 PM · $208.491:10 PM · $208.311:15 PM · $208.411:20 PM · $208.261:25 PM · $208.151:30 PM · $208.351:35 PM · $209.801:40 PM · $210.481:45 PM · $210.161:50 PM · $210.651:55 PM · $210.472:00 PM · $211.252:05 PM · $211.032:10 PM · $211.772:15 PM · $211.692:20 PM · $212.202:25 PM · $211.472:30 PM · $211.332:35 PM · $210.982:40 PM · $210.762:45 PM · $210.532:50 PM · $209.802:55 PM · $210.413:00 PM · $210.963:05 PM · $210.013:10 PM · $210.443:15 PM · $209.493:20 PM · $209.083:25 PM · $209.093:30 PM · $208.573:35 PM · $210.033:40 PM · $210.253:45 PM · $210.343:50 PM · $210.353:55 PM · $210.524:00 PM · $210.454:05 PM · $210.004:10 PM · $210.454:15 PM · $210.004:20 PM · $210.004:25 PM · $209.554:30 PM · $209.594:45 PM · $210.454:50 PM · $210.085:00 PM · $210.445:25 PM · $209.695:50 PM · $210.456:05 PM · $210.006:20 PM · $210.006:30 PM · $209.517:00 PM · $210.457:50 PM · $210.20
AI sentiment, last 36h · averaged over 33 stories · 43/100 bearish
AI sentiment 43/100 (bearish)0 · bearish50bullish · 100

The headlines behind the move

Story flow · 8 stories on the wire, last 36h · hover or tap a dot for the headline
36h ago24h ago12h agopublishYahoo Finance · sentiment 34 · Software stocks sink, led by declines from Figma, DatadogYahoo Finance · 34Software stocks sink, led by declines from Figma, DatadogInvesting.com Analyst Ratings · sentiment 37 · Wolfe Research downgrades HubSpot stock rating on weaker growthInvesting.com Analyst Ratings · 37Wolfe Research downgrades HubSpot stock rating on weaker growthThe Motley Fool · sentiment 32 · Why HubSpot Stock Is Plummeting TodayThe Motley Fool · 32Why HubSpot Stock Is Plummeting TodayStocktwits News · sentiment 32 · HUBS Stock Heads Toward Worst Single-Day Fall In Over 10 Years — Wall Street Says HubSpot Is Headed To 'Penalty Box' Until Growth ImprovesStocktwits News · 32HUBS Stock Heads Toward Worst Single-Day Fall In Over 10 Years — Wall Street Says HubSpot…The Fly · sentiment 34 · Hubspot Falls 21 2The Fly · 34Hubspot Falls 21 2The Fly · sentiment 34 · Hubspot Price Target Lowered To 287 From 350 At Morgan StanleyThe Fly · 34Hubspot Price Target Lowered To 287 From 350 At Morgan StanleyBarron's · sentiment 32 · The ‘Pain Trade’ Leads to Little Gain for Software StocksBarron's · 32The ‘Pain Trade’ Leads to Little Gain for Software StocksThe Fly · sentiment 53 · HubSpot downgraded to Market Perform from Outperform at BMO CapitalThe Fly · 53HubSpot downgraded to Market Perform from Outperform at BMO Capital
3d agoThe FlyNEUTRAL 53Analyst

HubSpot downgraded to Market Perform from Outperform at BMO Capital

4d agoBarron'sBEARISH 32Earnings

The ‘Pain Trade’ Leads to Little Gain for Software Stocks

Datadog, HubSpot, AppLovin, and more software stocks were falling after earnings as investors were ditching the sector.

4d agoThe FlyBEARISH 34Analyst

Hubspot Price Target Lowered To 287 From 350 At Morgan Stanley

4d agoThe FlyBEARISH 34General

Hubspot Falls 21 2

4d agoStocktwits NewsBEARISH 32Analyst

HUBS Stock Heads Toward Worst Single-Day Fall In Over 10 Years — Wall Street Says HubSpot Is Headed To 'Penalty Box' Until Growth Improves

HubSpot's third-quarter outlook triggered a wave of analyst downgrades and price target cuts as Wall Street grew more cautious on demand.

4d agoThe Motley FoolBEARISH 32Earnings

Why HubSpot Stock Is Plummeting Today

This tech stock reported quarterly results yesterday that blew past analysts' estimates. Investors, however, aren't impressed.

4d agoInvesting.com Analyst RatingsBEARISH 37Analyst

Wolfe Research downgrades HubSpot stock rating on weaker growth

Wolfe Research downgrades HubSpot stock rating on weaker growth

4d agoYahoo FinanceBEARISH 34Earnings

Software stocks sink, led by declines from Figma, Datadog

The software sector slumped on Thursday after quarterly results from Datadog, HubSpot, and Figma.

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More on HUBS: full news and sentiment history. Sentiment scores are AI-derived research signals, not financial advice.

Earlier HUBS move explainers: 2026-08-07 · 2026-08-06 · 2026-07-28 · 2026-07-24 · 2026-07-23 · 2026-07-22 · 2026-07-21 · 2026-07-14 · 2026-07-13