TOP TIERMARKET NEWSWIRE
Movers explained · 2026-08-06

Archived explainer. For the current picture see today's HUBS page.

Why Is HUBSPOT INC (HUBS) Stock Down Today?

By the Top Tier Newswire AI Desk · August 6, 2026 at 9:34 AM ET · reviewed against 21 wire stories

HUBSPOT INC (HUBS) is down -23.74% in the latest session. Our newswire has captured 21 stories on HUBS across 8 sources in the last 36 hours, with AI sentiment reading mixed (avg 47/100).

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HubSpot Inc. stock fell 23.74% to $190.99 on July 24, marking the largest one-day drop in its history. The decline followed disappointing Q2 earnings results and a wave of analyst downgrades and slashed price targets. The stock opened at $195.84, a -21.7% gap from its prior close of $250.21, and traded lower throughout the session.

What Happened

HubSpot reported Q2 results that raised concerns about longer sales cycles and budget sensitivity among customers. In response, several analysts revised their outlooks. Morgan Stanley cut its price target to $287, BofA reduced its target on weak results and AI headwinds, and Stifel downgraded the stock on demand concerns. Raymond James and Needham maintained or reiterated their positions, but the broader analyst community’s pessimism weighed heavily on sentiment. The stock’s sharp decline reflects investor reaction to these developments and the broader market’s sensitivity to growth concerns in the SaaS sector.

What The Data Shows

The stock opened with a significant gap down and reached an intraday low of $185.15 at 9:30 AM ET. Volume of 0.2 million shares was 0.1 times the 3-month daily average, indicating limited liquidity. The stock has a market cap of $12.7 billion, a P/E ratio of 133.0, and revenue grew 21.1% in the trailing twelve months. Its 52-week range is $169.63 to $525.51, and the current price is near the lower end of that range. Recent insider transactions show three sales totaling $5.3 million in the last 90 days, while three buys totaled $2.6 million. Congressional trades include recent purchases by Donald J. Trump.

What To Watch

Investors should monitor the company’s next earnings report and any follow-up analyst commentary. Coverage breadth remains elevated with 21 stories from 8 sources in the last 36 hours.

AI-assisted analysis composed exclusively from headlines and data on the Top Tier newswire. Public view is delayed 4 hours from real time. Not financial advice.

HUBS by the numbers

Last: $190.99Session: -23.74%7 sessions: -17.00%Coverage: 21 stories / 8 sourcesAI sentiment: 47/100 (mixed)Mkt cap: $12.7BP/E: 133.052w: $169.63 to $525.51
HUBS · Aug 6 session (5-min) · -18.98% vs prior close · updated 8:44 PM ET
$181$218$254prev close $250.21$202.737:00 AM10:13 AM1:27 PM4:41 PM7:55 PM7:00 AM · $193.507:05 AM · $192.017:10 AM · $191.607:15 AM · $191.007:20 AM · $191.007:25 AM · $192.007:30 AM · $191.507:35 AM · $191.947:40 AM · $193.017:45 AM · $193.277:50 AM · $194.517:55 AM · $193.148:00 AM · $191.508:05 AM · $192.138:10 AM · $190.788:15 AM · $190.258:20 AM · $190.648:25 AM · $190.098:30 AM · $192.008:35 AM · $191.608:40 AM · $191.138:45 AM · $191.658:50 AM · $191.428:55 AM · $189.059:00 AM · $189.009:05 AM · $188.749:10 AM · $190.609:15 AM · $190.259:20 AM · $192.899:25 AM · $192.939:30 AM · $185.119:35 AM · $191.139:40 AM · $199.489:45 AM · $203.539:50 AM · $203.199:55 AM · $203.6810:00 AM · $201.3410:05 AM · $199.0110:10 AM · $201.0010:15 AM · $200.8810:20 AM · $200.0710:25 AM · $200.9810:30 AM · $201.1910:35 AM · $201.9010:40 AM · $201.8110:45 AM · $200.7010:50 AM · $199.1510:55 AM · $198.7811:00 AM · $198.3511:05 AM · $197.1111:10 AM · $195.8011:15 AM · $195.9911:20 AM · $195.8111:25 AM · $196.6111:30 AM · $196.6011:35 AM · $197.5611:40 AM · $197.9111:45 AM · $197.9911:50 AM · $197.3311:55 AM · $197.3612:00 PM · $198.1512:05 PM · $198.4912:10 PM · $198.3412:15 PM · $197.5012:20 PM · $196.8812:25 PM · $196.9012:30 PM · $196.1612:35 PM · $196.7512:40 PM · $195.8712:45 PM · $195.5712:50 PM · $197.6912:55 PM · $197.091:00 PM · $197.661:05 PM · $197.751:10 PM · $195.651:15 PM · $196.341:20 PM · $196.431:25 PM · $196.551:30 PM · $196.691:35 PM · $196.271:40 PM · $195.581:45 PM · $196.051:50 PM · $195.381:55 PM · $197.002:00 PM · $197.222:05 PM · $197.672:10 PM · $198.422:15 PM · $196.582:20 PM · $195.572:25 PM · $195.472:30 PM · $194.902:35 PM · $195.162:40 PM · $194.422:45 PM · $194.492:50 PM · $193.982:55 PM · $194.923:00 PM · $194.873:05 PM · $194.743:10 PM · $194.843:15 PM · $195.623:20 PM · $195.483:25 PM · $194.973:30 PM · $195.473:35 PM · $197.173:40 PM · $196.783:45 PM · $196.493:50 PM · $199.423:55 PM · $202.384:00 PM · $200.284:05 PM · $202.304:10 PM · $201.474:15 PM · $203.124:20 PM · $204.004:25 PM · $202.004:35 PM · $202.004:40 PM · $202.754:45 PM · $202.524:50 PM · $202.885:10 PM · $203.255:25 PM · $203.005:35 PM · $202.625:50 PM · $202.665:55 PM · $202.656:00 PM · $202.626:05 PM · $202.436:15 PM · $202.506:20 PM · $202.906:30 PM · $202.436:40 PM · $202.936:45 PM · $202.466:55 PM · $202.577:00 PM · $202.437:05 PM · $202.467:10 PM · $202.907:40 PM · $202.807:55 PM · $202.73
AI sentiment, last 36h · averaged over 21 stories · 47/100 neutral
AI sentiment 47/100 (neutral)0 · bearish50bullish · 100

The headlines behind the move

Story flow · 8 stories on the wire, last 36h · hover or tap a dot for the headline
36h ago24h ago12h agopublishInvesting.com Analyst Ratings · sentiment 38 · Morgan Stanley cuts HubSpot stock price target to $287 on growth concernsInvesting.com Analyst Ratings · 38Morgan Stanley cuts HubSpot stock price target to $287 on growth concernsInvesting.com Analyst Ratings · sentiment 38 · BofA cuts HubSpot stock price target on weak results, AI headwindsInvesting.com Analyst Ratings · 38BofA cuts HubSpot stock price target on weak results, AI headwindsInvesting.com Analyst Ratings · sentiment 61 · Needham reiterates Buy on HubSpot stock, keeps $300 targetInvesting.com Analyst Ratings · 61Needham reiterates Buy on HubSpot stock, keeps $300 targetBarron's · sentiment 56 · S&P 500 Futures Up in Premarket Trading; BillionToOne, HubSpot LagBarron's · 56S&P 500 Futures Up in Premarket Trading; BillionToOne, HubSpot LagInvesting.com Analyst Ratings · sentiment 38 · Stifel downgrades HubSpot stock rating on demand concernsInvesting.com Analyst Ratings · 38Stifel downgrades HubSpot stock rating on demand concernsInvesting.com Markets · sentiment 34 · Six stocks hit hard after earnings: HubSpot, AppLovin, and four othersInvesting.com Markets · 34Six stocks hit hard after earnings: HubSpot, AppLovin, and four othersInvesting.com Analyst Ratings · sentiment 56 · Raymond James maintains HubSpot stock rating despite Q2 challengesInvesting.com Analyst Ratings · 56Raymond James maintains HubSpot stock rating despite Q2 challengesSeeking Alpha · sentiment 28 · HubSpot faces largest one-day drop in its history after Q2; analysts downgrade, slash targetsSeeking Alpha · 28HubSpot faces largest one-day drop in its history after Q2; analysts downgrade, slash tar…
4d agoSeeking AlphaBEARISH 28Earnings

HubSpot faces largest one-day drop in its history after Q2; analysts downgrade, slash targets

HubSpot stock plunges 23% after Q2 earnings as analysts downgrade and cut price targets amid longer sales cycles and budget sensitivity.

4d agoInvesting.com Analyst RatingsBULLISH 56Analyst

Raymond James maintains HubSpot stock rating despite Q2 challenges

Raymond James maintains HubSpot stock rating despite Q2 challenges

4d agoInvesting.com MarketsBEARISH 34Earnings

Six stocks hit hard after earnings: HubSpot, AppLovin, and four others

Six stocks hit hard after earnings: HubSpot, AppLovin, and four others

4d agoInvesting.com Analyst RatingsBEARISH 38Analyst

Stifel downgrades HubSpot stock rating on demand concerns

Stifel downgrades HubSpot stock rating on demand concerns

4d agoBarron'sBULLISH 56General

S&P 500 Futures Up in Premarket Trading; BillionToOne, HubSpot Lag

4d agoInvesting.com Analyst RatingsBULLISH 61Analyst

Needham reiterates Buy on HubSpot stock, keeps $300 target

Needham reiterates Buy on HubSpot stock, keeps $300 target

4d agoInvesting.com Analyst RatingsBEARISH 38Analyst

BofA cuts HubSpot stock price target on weak results, AI headwinds

BofA cuts HubSpot stock price target on weak results, AI headwinds

4d agoInvesting.com Analyst RatingsBEARISH 38Analyst

Morgan Stanley cuts HubSpot stock price target to $287 on growth concerns

Morgan Stanley cuts HubSpot stock price target to $287 on growth concerns

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More on HUBS: full news and sentiment history. Sentiment scores are AI-derived research signals, not financial advice.

Earlier HUBS move explainers: 2026-08-07 · 2026-08-06 · 2026-07-28 · 2026-07-24 · 2026-07-23 · 2026-07-22 · 2026-07-21 · 2026-07-14 · 2026-07-13