Why Is DECKERS OUTDOOR CORP (DECK) Stock Moving Today?

DECKERS OUTDOOR CORP stock is moving lower today, down 2.4% at the open, as investors reacted to the company’s first-quarter earnings report and its cautious full-year revenue outlook. Despite beating earnings estimates and raising GAAP EPS guidance for FY2027, the firm maintained its annual sales forecast, which investors interpreted as a lack of aggressive momentum. The stock’s decline reflects concerns over slower Q2 sales growth and potential margin pressures.

What Happened

Deckers Outdoor reported first-quarter revenue of $1.02 billion, exceeding expectations, and raised its FY2027 GAAP EPS guidance to a range of $7.35 to $7.50 from $7.30 to $7.45. However, the company affirmed its full-year sales guidance of $5.86 billion to $5.91 billion, unchanged from earlier projections. This led to investor disappointment, as the guidance was seen as modest and not aligned with the strong performance of its HOKA and UGG brands. The firm also increased its tariff assumption to 12.5%, signaling potential cost pressures. Analysts noted that the stock’s decline was driven by the perception that the company is not capitalizing fully on its growth opportunities.

What The Data Shows

DECK opened at $93.94, a 2.4% gap down from the prior close, and traded in a narrow range between $93.30 and $93.94. The stock has fallen 2.8% over the past eight sessions, from $111.44 to $108.29. With a market cap of $14.2 billion and a P/E ratio of 13.7, the stock appears to be repricing based on revised expectations. Recent insider and congressional trades include a $1,001 to $15,000 sale by Rep. Ro Khanna on June 30, and multiple transactions by Donald J. Trump in the past 90 days.

What To Watch

Investors should monitor the company’s ability to maintain its profit margins amid rising tariffs and slowing Q2 sales growth. The next key event will be the full earnings call transcript analysis and any follow-up commentary from analysts in the coming days.