Archived explainer. For the current picture see today's KLAR page.
KLARNA GROUP PLC (KLAR) is drawing unusual attention today. Our newswire has captured 3 stories on KLAR across 3 sources in the last 36 hours, with AI sentiment reading bullish (avg 64/100).
KLAR stock is moving higher today, rising more than 5% in early trading, driven by a report that Apple is set to launch a new device leasing program in partnership with Klarna. The program, called Apple Upgrade, is expected to debut in the U.S. on July 28 and will allow users to pay off devices early, upgrade to new models, or return devices at the end of the term. The news has sparked optimism about Klarna’s role in expanding Apple’s sales model.
Apple Inc. is preparing to introduce Apple Upgrade, a leasing program that will mark one of the biggest-ever changes to how the company sells devices. Under the program, users will be able to pay off a device early during their term, upgrade early to a new model or keep it at the end of the leasing period, or return it at the end of the term. Klarna will serve as the financial partner for the initiative, which is expected to begin in the U.S. on July 28. The partnership is seen as a significant development for Klarna, which has been expanding its financial services and buy-now-pay-later offerings.
Klarna opened at $18.87, a 0.6% gap up from the prior close of $18.76. The stock reached an intraday high of $20.78 at 11:15 AM ET before retreating to $19.25 in late trading. Volume has reached 6.7 million shares, or 1.2 times the 3-month daily average. The stock is currently trading within its 52-week range of $12.06 to $57.20. Unusual options activity has also been noted, with $174,000 in call premiums exchanged in the last 36 hours, including a notable $134,000 print.
Klarna is scheduled to report earnings on July 23, a day before the expected launch of the Apple Upgrade program. The market will be watching for further details on the partnership and how it may impact Klarna’s growth trajectory.
AI-assisted analysis composed exclusively from headlines and data on the Top Tier newswire. Not financial advice.
Under the program, users will be able to pay off a device early during their term, upgrade early to a new model or keep it at the end of the leasing period, or return it at the end of the term, according to the report. The service will support most iPhone, Mac, iPad and Apple Watch models, the report said.
Klarna (KLAR) jumps as Apple (AAPL) plans “Apple Upgrade” device leasing launching July 28.
Apple Inc. is preparing to introduce Apple Upgrade, a leasing program that will mark one of the biggest-ever changes to how the company sells devices.
More on KLAR: full news and sentiment history. Sentiment scores are AI-derived research signals, not financial advice.
Earlier KLAR move explainers: 2026-07-21 · 2026-07-14